Global Processing Services (GPS) is an award-winning financial technology firm that manage global card transactions. Their solutions enable many of todays most high profile fintech innovators and disruptors.
GPS asked us to refresh their brand identity (excluding logo) and help simplify communication of their product offerings via a new website and in print. We did this using roundels arranged in nodal networks to represent the global reach and speed of their technology. A palette of bright colours is used to differentiate each of the firm’s individual solutions.
The new identity formed the basis of a responsive website with a content management system as well as product sheets, stationary, office branding and exhibition design.